Binance Wallet Partners With Four.Meme, Entering the Arena With Pump.fun and Bonk.fun

Binance Teams Up With Four.Meme for New Bonding Curve Token Sales

Binance is set to debut a fresh token sale model through its Wallet, introducing a bonding curve pricing mechanism in collaboration with the Four.Meme ecosystem. The launch is scheduled for July 15.

Bonding curves dynamically adjust token prices depending on demand: as more tokens are purchased, prices rise. Tokens acquired during the event remain locked and non-transferable until the sale ends, and buy orders cannot be canceled.

Despite this lockup, users have the option to exit early by selling back into the bonding curve, provided there’s sufficient buying interest. Otherwise, tokens unlock at the end of the sale and become freely tradable if they’re listed on exchanges.

The initiative comes amid surging popularity of platforms like Pump.Fun and Bonk.Fun, which have become major hubs for meme coin launches and speculative trading.

Pump.fun, which launched in January 2024, has facilitated over 11 million token creations on Solana, generating upwards of $800 million in fees. Its bonding curve AMM model locks 80% of each token’s supply, ensuring instant liquidity and enabling rapid creation of tradable tokens.

Meanwhile, Bonk.fun has taken the lead in Solana token launches, accounting for over 55% of new tokens. Its innovative fee system directs 50% of platform fees toward BONK token buybacks and burns, removing more than $500,000 worth of BONK from circulation every day.

Binance says its new system will allow early buyers to secure exposure before tokens hit Binance Alpha or decentralized exchanges (DEXs). However, it also acknowledged that participating means funds will be tied up during the sale period and prices may fluctuate sharply due to the nature of the bonding curve.

While the mathematics behind bonding curves is relatively simple, there are notable risks: latecomers could face significantly higher prices if demand spikes, while early sellers might trigger price drops before tokens are listed.

Four.Meme, which currently has a market value of around $368 million, will be the first project to test Binance’s bonding curve model within its Wallet platform.

Binance also issued a caution via its Binance Alpha portal, reminding users that bonding-curve tokens come with “higher risks, increased price volatility,” and no guaranteed liquidity.