Dividend Raised on STRC Strategy to Lure Yield-Seeking Investors

Strategy (MSTR), the bitcoin treasury company, has increased the dividend on its STRC preferred stock to attract yield-seeking investors and move the price closer to its $100 target.

The Virginia-based firm raised the annualized payout by 1 percentage point to 10%, Executive Chairman Michael Saylor said Tuesday on X. This makes the September monthly dividend $0.8333 per share.

Strategy also purchased 4,048 BTC, bringing its total bitcoin holdings to 636,505 BTC.

Since its July 30 debut, STRC has climbed roughly 8%, trading near $97. The effective yield—dividend divided by market price—is 10.3%, backed by a 5-to-1 bitcoin overcollateralization, meaning each $1 of promised dividend is supported by about $5 in BTC reserves.

The $100 target is key to Strategy’s at-the-money (ATM) issuance program, which allows additional share sales to fund further bitcoin acquisitions.

The company also declared quarterly dividends for other preferred stock: $3.0556 per share for STRD, $2.50 for STRF, and $2.00 for STRK, payable Sept. 30 to shareholders of record Sept. 15.