Metaplanet Appoints Eric Trump as Advisor as Japan’s Top Bitcoin Holder Expands Its Crypto Strategy
Tokyo-based Metaplanet, Japan’s leading corporate Bitcoin (BTC) investor, has welcomed Eric Trump as the first member of its newly formed Strategic Board of Advisors, reinforcing its commitment to Bitcoin adoption and corporate treasury expansion, according to a press release on Friday.
“Eric Trump brings a wealth of business experience, deep ties to the Bitcoin community, and a global perspective that will be invaluable in helping Metaplanet achieve its vision of becoming a world-leading Bitcoin Treasury Company,” said Simon Gerovich, Representative Director of Metaplanet Inc.
Building a High-Profile Advisory Board for Bitcoin Leadership
While Metaplanet has yet to disclose additional board members, the company hinted that its advisory group would consist of prominent figures from finance, technology, and cryptocurrency, reflecting its ambition to position Bitcoin as a core corporate asset.
Eric Trump has become a recognizable figure in the crypto space, particularly following his involvement with World Liberty Financial, a Trump family-backed crypto venture launched in September 2024. He has since publicly advocated for Bitcoin and Ethereum (ETH) on X (formerly Twitter), signaling a growing alignment with the digital asset economy.
Metaplanet Strengthens Bitcoin Holdings as Market Evolves
Metaplanet has steadily increased its Bitcoin reserves, now holding over 3,200 BTC. The company recently purchased an additional 150 BTC on March 18, investing 1.8 billion yen ($12.5 million at the time) as part of its broader Bitcoin accumulation strategy.
With Eric Trump’s addition to its advisory board, Metaplanet is positioning itself at the forefront of institutional Bitcoin adoption, reinforcing the growing trend of corporations embracing BTC as a long-term strategic asset.
